Successful Partnerships
Pixalate powers pre-bid ad fraud filtering and post-bid analysis across Column6’s CTV inventory, and we commend their commitment to improving trust in the CTV ad marketplace.
Column6 is an important part of how we run successful CTV campaigns for our clients. Their quality inventory, responsive service, and technical reliability have made them a big part of our overall CTV supply strategy.
Column6 has been a joy to work with. We were just starting out and they offered us competitive pricing, great support and a great product that is currently the backbone of our ad business. I would heartily recommend them.
Building for the Publishers
Publishers love working with Column6 for many reasons. To name a few: transparent CTV pipes, proprietary tech, real-time reporting and the ability to maximize fill rate and efficiency. Now publishers have more control than ever before.
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Creating Benefits for Advertisers
Even though Column6 was built with the publisher in mind, advertisers, agencies and brands alike benefit from the Column6 set up, which allows access to the best quality inventory at scale, as well as real-time data that provides custom, automated reports that help track and optimize performance.
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Our Platform
To power our comprehensive SSP platform, Column6 has assembled a team of experts who build innovative tools designed to fully optimize CTV inventory management and advertising delivery. These experts know exactly what publishers and advertisers need and want and provide it all in-house for a streamlined back-end experience.
OUR SUPPORT
The Column6 platform was purpose-built for CTV from the beginning, and that hasn’t changed. Column6 provides best-in-class support for both publishers and their monetization partners across the CTV ecosystem, ensuring timely execution, top-notch engagement and ongoing optimization from start to finish.
A Full Platform for Publishers and Advertisers
Campaign Management
Ad Podding
Unified Auction
White Label & Customized Platform
Inventory Routing
Audience Management
SSP
Real-time Analytics
Over the years, Column6 has developed the most comprehensive and innovative platform in the marketplace. Every solution offers efficient inventory management for publishers and direct access to inventory for the advertisers.
Explore Our PlatformFeatured News & Insights
DigitalReef Completes Acquisition of Connected TV Advertising Management Platform, Column6
In order to unlock the connected TV experience for our network of mobile carriers and app publishers, DigitalReef has acquired connected television advertising platform Column6.
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Column6 & Pixalate Partner to Continue to Protect CTV Advertising in the US & LatAm
Pixalate will provide Column6 with invalid traffic (IVT) detection and…
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Column6 & IMS Partner for Development of Latin American Connected TV Exchange & Sales Efforts
Column6’s software will power ad serving and transactions for the…
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Column6 Partner News: Atedra Adds CTV/OTT to Digital Advertising Inventory Through Partnership with Media Pulse
“We are very excited to enable a trusted, Canadian-owned and…
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